Examples of hotel management Case02 | ABOUT

Examples of hotel management

PROJECTS

02COMIC & BOOKS SERIES

Not particular about business use
Proposing a flexible stay style
"Comic&Books", a new urban hotel

Manga culture inovates hotels
Why we offer “MANGA Library”?

"Comic&Books" is a new business format with an eye on the new normal in the post-corona era.
We offer a new style of hotel stay that combines Japan's remarkable subculture "manga" with hotels.
We have achieved strengths and clear differentiation to survive the fierce competition in urban areas.
In addition to business use, MANGA Library caters to the needs of people staying at home while staying at home, which has led to an expansion of the user base.

Each hotel has a collection of 10,000 books.
Stock of 700,000 online books
You can order in advance

"MANGA Library" has a rich lineup of popular new releases, nostalgic masterpieces, and works with themes tailored to current topics and regions.
Guests can read all books for free, and day-use guests can use it as a BOOK cafe.
If you have manga that is not available in the hotel, you can order it online in advance. We will delivere to your room.

Attract new users by changing the purpose of stay

"Comic&Books" caters to not only our traditional customers who specialize in lodging for sightseeing and business purposes, but also groups of friends, couples, families, and solo travelers.
Our service is supported by a wide range of customers. Our guests is increasing, and the occupancy rate is steadily increasing.
We will focus our efforts on enriching content and providing new services, and moving forward with strategies that are even more sensitive to user needs.